Mottoes in English

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Heraldry of the World
The main resource for civic heraldry since 1996 with 157,161 images

An overview of English-language Mottoes used in civic heraldry.

For all mottoes, see Mottoes.

Mottoes are very common in the British-style heraldry (UK, Australia, Canada, South Africa, New Zealand), and much less common in other countries. Therefore the large majority of the mottoes listed here are from towns and councils in the British region.

If you see a motto on the site that is not yet listed here or have any other addition,
please mail me !

Only true mottoes are listed here, no town names in banners around the arms.

The mottoes are sorted by first letter. For clarity no capital letters are used, except the first letter as well as town names.

Motto Used by
A good name endureth Hornchurch
A loyal three made stronger in one Loyalist Township
Achievement Canadian Forces Base Chilliwack, Canada
Aggressor beware 44th Missile Wing, US Air Force
Agriculture and commerce Maidstone
Aim high High Level
All things for the glory of God Chingford
All this beauty is of God Isle of Wight
All’s well Camberwell
Always advancing Thornaby-on-Tees
Always ready South Tyneside, Glanford, Glanford Brigg
Ancient and loyal Wigan
Arrayed for victory Cruiser USS Leyte Gulf
Aspire Chesterfield
Be aware Chorley
Be just and fear not Pudsey
Beauty surrounds health abounds Morecambe and Heysham
Believe - love - obey Christ Church Cathedral, Fredericton
Between the mountains and the sea Midway
Beyond the call Destroyer USS Gonzalez
Born in conflict - settled in peace Ajax
Borne of the waters blest by the sun Oliver
By concord and industry Droylsden
By courage and faith Easington, Seaham
By effort achieve West Yorkshire
By faith and industry Copeland, Knowsley, Grimsby RDC
By faith and foresight Wirral
By faith foresight and industry Durham RDC
By industry and honour Rotherham
By industry and integrity Berwick (Nova Scotia), Nelson (Borough)
By industry and prudence Hyndburn
By knowledge design and understanding Milton Keynes
By right and justice we prevail Mossel Bay
By sea and forest enchanted Lymington
By service let us govern Tadcaster
By truth and diligence South Bedfordshire, Leighton-Linslade
By wisdom and design Welwyn-Hatfield
By wisdom and foresight Braintree
By worth Keighley, Farnham
City of endless opportunities Boksburg
Come all who are weary and heavy laden Christ Church Cathedral, Ottawa
Constant be Bedfordshire
Country above self Saint Kitts and Nevis
Courage 2nd Cavalry Regiment, Australia
Courage and faith Guilford County
Courage and skill Ampthill
Deeds not words Ashby-de-la Zouch RDC, Corby
Defend the right Horncastle RDC
Defend or destroy Coastal Patrol Ship USS Thunderbolt (PC-12)
Defender of the republic Cruiser USS Thomas S. Gates
Desire the right Falkland Islands
Determination, deterrence Cruiser USS Bunker Hill
Determined we began - determined we remain Ameliasburg
Dilligence Canadian Forces Base Gagetown, Canada
Do well (and) doubt not Tottenham, Tunbridge Wells
Do well and fear not Elstree, Hertsmere
Each shall strive for the welfare of all South Yorkshire
East and furious Coastal Patrol Ship USS Cyclone (PC-1)
Endeavour Cleveland
Enriched by land and sea Campbell River
Entrust and conquer Ditsobotla
Ever conscious of God, we aspire, build and advance as one people Grenada
Ever forward Weston-super-Mare
Ever looking forward East Down
Ever loyal Pickering
Ever prepared Canadian Forces Base Chatham, Canada
Ever vigilant Greater Manchester
Except the Lord keep the city Halifax (Yorkshire)
Fair is the land, strong the people McNab/Braeside
Faith and industry Abingdon
Faith and labour Nanaimo
Faith foresight and industry Durham (City)
Faith in the future Mbabane
Faith work service Calne
Fast and feared Destroyer USS Arleigh Burke
Fear God honour the king Parish of St. Andrews, Wrexham Borough
Fellowhip is life Walthamstow, Waltham Forest
First aegis cruiser Cruiser USS Ticonderoga
First in war, first in peace Cruiser USS Valley Forge
Flourish under the sun Merritt
Focused precision Coastal Patrol Ship USS Tornado (PC-14)
Follow Me Zr.Ms. Karel Doorman, Netherlands Navy
For freedom No 408 Squadron, Royal Canadian Air Force
For God an my country Uganda
For God and crown Northallerton
For king law and people West Suffolk
For the Queen, the law, and the people Canberra
For’ard for’ard Leicestershire
Forever learning Bond University
Forward Hayes and Harlington , Hillingdon, Birmingham, Lockerbie, Castle Douglas
Forward as one Stockton-on-Tees
Forward for freedom Battleship USS Wisconsin
Forward in unity/unison Bury, Tonbridge and Malling, West Midlands
Forward together Medway, West Berkshire
Forward, upward, onward together Bahamas
Foursquare to all winds Alford
Freedom and justice Ghana
Freedom's fortress Cruiser USS Vincennes
Freely we serve Amersham RDC, Chiltern
Fresh courage take Newport Pagnell RDC
From great things to greater Tower Hamlets
From many builders one community Melfort
From strength to stregth Kapsabet
Fruitful in unity Kelowna
Full speed ahead Cruiser USS Mobile Bay
Glad of thy word Parish of St. George's, Pickering Village
God’s will first Nauru
God with us Dursley RDC
Going forward in faith Saint Matthews, Ingleside
Golden in setting determined in spirit Langford
Goodwill to all people Ballymoney
Govern yet obey North Warwickshire
Grow in the grace and knowledge of Christ Parish of St. George's, Georgetown
Guide our endeavours Suffolk
He hath founded it upon the seas Cayman Islands
He shall rule from the river to the ends of the Earth Parish of St. Paul's, Dunville
Heaven’s light our guide Portsmouth
History, heritage, diversity Norfolk County
Hold fast that which is good Trafford
Hold to the thruth Burnley, Braintree and Bocking
I grow and I rejoice Crawley
I have prepared a lamp Parish of St, Mark's Qualicum Beach
I will lift up mine eyes Bowland
In common endeavour Harlow
In counsel is stability Windsor
In freedom we serve Runnymede
In god we trust New Westminster
In thee are the springs of our life Parish of St. John's, Cambridge
In unity progress Ilford, Redbridge, Gateshead
In unity we serve Lincolnshire
Inasmuch Norfolk Island
Industry and integrity Tameside
Industry and prudence conquer Accrington
Industry enriches Spenborough
Integrity Dukinfield
Integrity and industry Salford
Jewel of the Thames Maidenhead
Justice – prosperity - liberty South Sudan
Keep faith Crewkerne
Key to victory Cruiser USS Vicksburg
Knit weel Stewarton
Know thy contree West Wiltshire
Knowledge and service Njala University
Knowledge for service University of Development Studies
Known by their fruits Sittingbourne and Milton, Swale
Leading the charge Coastal Patrol Ship USS Zephyr (PC-8)
Leading while remembering Markham
Learn to serve Canadian Forces Base Cornwallis, Canada
Let the deed shaw Biggar
Let us go forward together Ellesmere Port and Neston
Let us grow in service Louth RDC
Liberty Havering
Like as the oak Uckfield
Lion of the North North Vancouver (City)
Looking backward, looking forward Twickenham
Loyal and industrious Rowley Regis
Loyal and true Chatham, Rochester upon Medway
Loyal and unshakeable Saint Helena
Loyalty and service Officer Cadet School Portsea, Australia
Many minds – one heart Chelmsford
Ne'er forget the people South Ayrshire
Never wonne ne never shall Reigate, Reigate and Banstead
New frontiers - new beginnings Castor
New views to life Suffolk Coastal
No cross, no crown Colchester
Non such Epsom and Ewell
Not for ourselves alone Barnes
Nothing without effort Langley (township)
Nothing without labour Haslingden
Obtain wisdom Oadby and Wigston
Old yet ever new New Forest, New Forest RDC
On wings of fire No 426 Squadron, Royal Canadian Air Force
One and all Cornwall
Onward Hyde, Fleetwood
Onward with confidence Ogwr
Onward with valor Destroyer USS Benfold
Our faith is our strength Tristan da Cunha
Our heritage is our foundation Shefford
Our heritage our future Meaford
Our spirits rejoice Saint Luke's Cathedral, Sault Ste. Marie
Out of darkness cometh light Wolverhampton
Out of many one people Jamaica
Peace Reorganized Church of Jesus Christ of Latter Day Saints of Canada
People pride progress Lacombe
Persevere Denton
Perseverance Lord Strathcona's Horse Royal Canadians, Canadian Army
Persverance and courage Coastal Patrol Ship USS Tempest (PC-2)
Persevere to succeed Canadian Forces Base Greenwood, Canada
Poised for peace 91st Missile Wing, US Air Force
Power to prevail Cruiser USS Antietam
Pride in our past, faith in our future Mississauga, Hertford
Pride - spirit - vision Armstrong
Prompt in progress Cumnock and Holmhead
Progress Blackpool
Progress – industry - humanity Bradford
Progress – peace - prosperity Gambia
Progress by endeavour Long Eaton
Progress in unity Monmouth, Teesside
Progress through endeavour South Holland, Spalding RDC
Progress with honour and dignity Flaxton
Progress with humanity South Ribble, Haringey
Progress with the people Newham
Progress with unity Wigan
Prosperity through endeavour Rossendale
Prosperity through fidelity Beccles
Proud heritage - promising future Castor
Proudly we serve Horsham
Ready aye ready Maritime Command, Royal Canadian Navy
Ready for sea Navy Supply Corps, US Navy
Ready to fight No 404 Squadron, Royal Canadian Air Force
Ready to serve HMCS Provider, Royal Canadian Navy
Research and discovery Falkland Islands Dependencies and British Antarctic Territory
Rejoice in the lord alway Saint Paul's Cathedral, Regina
Resolute 3rd Cavalry Regiment, Australia
Resolutely to the goal Minto
Risen - ascended - glorified Parish of All Saints, Peterborough
Rivers of bounty, peaks of gold Maple Ridge
Second to none Coastal Patrol Ship USS Whirlwind (PC-11)
Seek strive attain Seaton
Serve God and be cheerful Sutton and Cheam
Serve one another Chesham
Serve with amnity Boston (Borough), Boston RDC
Serve with gladness Romford
Serve with honour Sedgefield, Slough
Service and efficiency Stretford
Service links all Lincolnshire - Parts of Lindsey, Leatherhead
Service with honour West Dorset
Service with justice Alnwick
Service without prejudice South Norfolk
Share - enjoy - prosper Letchworth Garden
Sharing God’s love Saint James, Stouffvile
Sincerity Southam
Sow for posterity Longridge
Stalk and strike No 403 Squadron, Royal Canadian Air Force
Stand fast in honour and strength Merton
Steadfast and faithfull Axminster
Stealth, courage, swiftness Coastal Patrol Ship USS Chinook(PC-9)
Stength, honor, courage Coastal Patrol Ship USS Hurricane (PC-3)
Strength and diversity Destroyer USS Barry
Strength for freedom Battleship USS Missouri
Strength growth Haldimand County
Strength support 13th Support Battalion, US Army
Strength honour and beauty Northumberland County
Strength of purpose - spirit of community Langley (city)
Strength in unity Rushmoor
Strength through unity East Staffordshire
Strike with fury Coastal Patrol Ship USS Monsoon (PC-4)
Strive for the gain of all Gainsborough, West Lindsey
Striving toward a magnificent future Quinte West
Tenacious 4th Cavalry Regiment, Australia
The fury of the storm Coastal Patrol Ship USS Shamal (PC-13)
The future is our mission Mission
The heart of a town lies in its people Stevenage
The knot unites Staffordshire
The land, the people, the light Saint Lucia
The love of liberty brought us here Liberia
The noblest motive is to serve Nidderdale
Þreo on anan gebundene (Three joined together in one) Deddington
To be of service Harrogate
To lead is to serve Solomon Islands
To spread her conquests farther Stevenston
Together we progress Craigavon
Together we serve Kirklees
Together we stand Conception Bay South
Tread the smoother ways of peace Niagara Falls
True worth never fails Failsworth
Trust and fear not Hertfordshire
Twixt Severn and Wye Forest of Dean, Lydney
Unite to flourish Aldridge-Brownhills
United in progess Hambleton
United to serve/United we serve Southwark, Torfaen
United we advance Huntingdon and Godmanchester
United we endeavour Redcar with Cleveland
United we flourish Humberside
United we serve Cotswold
Unity and freedom Malawi
Unity and progress Melksham, Sandwell, Warley
Unity and service Silsden
Unity growth prosperity Taber
Unity is strength Salisbury and Wilton
Unity responsibility loyalty Niagara
Unity with diversity Melton
Upon this rock Peterborough
Valley of dreams Whistler
Victory is certain Cruiser USS San Jacinto
Victory is our tradition Cruiser USS Yorktown
Vigilant in faith and indusrty Cleethorpes
Virtue, speed, ferocity Coastal Patrol Ship USS Sirocco (PC-6)
Virtue and vigilance Hamilton (Scotland)
Vision courage integrity Maldon
Warden of the north atlantic Canadian Forces Base Halifax, Canada
We are one HMCS Nipigon, Royal Canadian Navy
We fight as one HMCS Athabaskan, Royal Canadian Navy
We grow by industry Blyth Valley
We listen, we serve, we achieve Morinville
We long endure Colne
We prosper by industry Todmorden
We serve Islington, Yiewsley and West Drayton
We serve as one South Pembrokeshire
Weave industry with truth Girvan
Weave truth with trust Newmilns and Greenholm
Where justice rules, there virtue flows Leominster
Who’s afear’d Dorset
Wisdom knowledge and trust Clarington
With fort and fleet for home and England Gillingham

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